Christmas is almost here, which means it’s time for another year filled with web video twists on the Yule log concept. In 2013, Lil Bub purred her way into the hearts of her viewers as a crackling fire roared around her. Last year, a cappella group Pentatonix added music to the equation by combining hypnotizing flames with seasonal carols. In 2015, it’s Lagavulin‘s turn. The whisky brand’s distributor, Diageo, has put its own spin on the holiday Yule log with a 45-minute video in which actor Nick Offerman sits by a fireplace and drinks two glasses of single-malt scotch.
Offerman is a logical star for Lagavulin’s seasonal greeting. His most famous character, Parks and Recreation’s Ron Swanson, is a Lagavulin devotee, and Offerman himself shares Swanson’s enthusiasm for the drink he has referred to as “mother’s milk.” He even starred in a music video about whisky, which saw release on the “My Tales of Whisky” channel–the same place where the Yule log now resides.
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Lagavulin’s Yule log has spread like wildfire across the Internet, particularly on Reddit, where one user described it as the “Explaining why you got in trouble to your dad simulator.” As of this post, the video has topped 800,000 views, and it only figures to receive more attention as the holiday approaches. If you plan to host your own Christmas party, consider throwing Mr. Offerman on in the background. He certainly knows how to set a classy mood.
