Categories: News

YouTube And K-Pop Star Wengie Rolls Out ‘Whimsical’ Toy Brand To Walgreens

Wengie, the YouTube star and burgeoning K-pop idol, is expanding her toy empire to even more stores across America.

The line, dubbed Whimsical By Wengie — comprising body art, glitter lava lamps, unicorn hair kit, and slime packs — launched at 1,800 Target stores in July. And now, Wengie — whose real name is Wendy Ayche, and who counts 25  million followers across all of her social platforms — is bringing the line to Walgreens. Walgreens will exclusively vend new slime art DIY kits and six new scented slimes (including banana, watermelon, and pineapple) — with items available both in-store and online.

“Whimsical By Wengie has been one of the most special things that

I’ve created,” Ayche said in a statement. “I’m so thrilled that all my Wengiecorns have loved it as much as I do. These new toys are items that I love to use on my own channel — I especially can’t wait for everyone to try out the new slimes.”

Subscribe for daily Tubefilter Top Stories

Subscribe

In addition to her expanding toy empire, Ayche’s music career continues to be on the up-and-up. She has released seven singles in the past year — most recently a duet with Filipino pop star Iñigo Pascual titled “Mr. Nice Guy.”

Ayche is repped by talent management firm by Rare Global, Asian Agent (for music), and UTA.

Share
Published by
Geoff Weiss

Recent Posts

It’s official: TikTok is suing the United States over the “divest-or-ban” law

The dispute between TikTok and the United States government is headed to the courts (again). After…

2 hours ago

Twitch unbans JiDion, continues to reverse streamer exodus

Adams started streaming in 2018, and he quickly rose up the ranks through a brash…

3 hours ago

Top 5 Branded Videos of the Week: YouTube uses sponsorship to show off Shopping features

MrBeast continues to show us that he's in a league of his own as far as…

1 day ago

Issa Rae’s new management company wants to teach creators how to get better brand deals

Issa Rae's new company wants to hook up creators and brands for "deeper relationships" beyond…

1 day ago

MrBeast is ending his exclusive relationship with Night (Report)

MrBeast is reportedly ending his exclusive relationship with management company Night. Two people familiar with…

1 day ago

After cutting 15% of staff and saying goodbye to its CEO, Peloton must figure out what’s next

Peloton is dismissing a chunk of its workforce, including its top executive. Barry McCarthy announced that he is…

4 days ago