Categories: YouTube

This 106-Year-Old Cook Is The Oldest Creator On All Of YouTube

At VidCon over the weekend, YouTube announced that the oldest creator on its platform is a 106-year-old Indian cooking show host named Mastanamma, whose Country Foods channel counts roughly 450,000 subscribers.

YouTube took the opportunity to spotlight Country Foods on its official blog, where it sat down with the channel’s creators, Srinath Reddy and Laxman Karre, who left their jobs in media to launch the traditional Indian recipes channel in 2016 in partnership with Karre’s grandmother.

Reddy recounts that, initially, both he and Karre’s families were dubious of the YouTube endeavor given that they had steady jobs, but the channel began to gain steam almost right away. After four months, however, while visiting the village from which Karre hails, his mother suggested that they showcase some of his grandmother’s recipes. Subsequently, viewership and subscribers exploded. One of Mastanamma’s first videos, titled Watermelon Chicken by My Granny 

(below), subsequently went viral and today counts almost 9 million views.

Subscribe to get the latest creator news

Subscribe

“Having a YouTube channel has given [Mastanamma] new experiences that none of us ever thought were possible,” Reddy said. “She doesn’t completely realize what she has created, but it’s something that is connecting people all around the world. We now visit her once a month and shoot new videos for two or three days of the newest recipes she wants to share on YouTube.”

The duo’s next venture, they say, is an animation channel for kids and families. Check out their interview on YouTube’s blog right here.

Share
Published by
Geoff Weiss

Recent Posts

Newsletter platform beehiiv prepares for expansion with $33 million Series B

A major player in the burgeoning newsletter industry has made a sizable addition to its…

14 hours ago

Meta promotes original content on Instagram, launches bonus program on Threads

Meta has kicked off the week with a pair of announcements that should make its creator…

15 hours ago

Top 5 Branded Videos of the Week: MrBeast’s latest sponsored smash is fun for all ages

MrBeast continues to show us that he's in a league of his own as far as…

2 days ago

Chas Stahl joins Get Engaged’s GEM Studios to lead development of creator brands and IPs

Jellysmack and StyleHaul alum Chas Stahl has joined GEM Studios, the digital content production wing…

2 days ago

Rejoice, John Oliver fans: HBO is making full seasons of ‘Last Week Tonight’ free on YouTube

John Oliver appreciates that his fans can watch his late-night show on YouTube, and Last Week Tonight fans are…

2 days ago

Soccer media brand Footballco is coming to America with several key hires

Footballco is betting on the growth of soccer in the United States. Over the past few…

5 days ago