Digital Upfronts Tuesday: Tubefilter’s Guide to NewFronts Presentations and Parties

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Similar to TV industry upfront marketplaces, the Digital Content NewFronts is a weeklong series of presentations from digital content powerhouses that promises to entice marketing and ad agency executives. This year, 2013 DCNF is expected to raise more than one billion dollars in advertising deals.

Tubefilter is once again providing the most complete, in-depth coverage of the Digital ContentNewFronts. Each morning we will post a schedule of both official and unofficial events, presentations, and parties at DCNF.

Have a tip? Email us at news@tubefilter.com or Tweet #NewFronts @tubefilter.

Make sure to boomark the Tubefilter DCNF Page for running updates of  the 2013 Digital Content NewFronts.

TUESDAY, APRIL 30, 2013

Magnet Media Originals: Fueled by Passion [Unofficial]
7:30 am – 9 am ET • Magnet Media, Inc. • 122 West 27th Street Floor 3 • New York NY 10001
Hearty breakfast and screening of web originals programming. Complimentary car service to the Hulu NewFront.

Hulu
9 am – 11 am ET • Gotham Hall • 1356 Broadway • New York NY 10018 (@36th Street)
Interim topper Andy Forssell will push originals and exclusives — and likely duck queries about the site’s future.

Alloy Digital
11:30 am – 1 pm ET • Skylight West • 500 West 36th Street • New York, NY 10018
Web-only vid content producer (sites include Smosh) to lead with vertical integration strategy.

AOL
2 pm – 5 pm ET • Moynihan Hall (former Central Post

Office) • 421 8th Avenue • New York, NY 10119 (@33rd Street)
Portal promises peek at “aggressive video strategy” for 2013 with a new slate of unscripted and scripted original programming.

Academy of Television Arts and Sciences Interactive Media Peer Group Party [Unofficial]
4:30 pm – 7 pm ET • Traffic (Hells Kitchen) • 701 9th Ave • New York, NY 10019
Grab a cocktail in between unfront presentation. Meet up with other IMPG friends and discuss last min submissions to our new categories.

CBS Interactive
6 pm – 9 pm ET • Hudson Theater at the Millennium Broadway Hotel • 145 West 44th Street • New York, NY 10036
The Eye’s digital team, under prexy Jim Lanzone, will add to its 90 original webskeins already online.

Fishbowl Worldwide Media / Vuguru Newfront Party [Unofficial]
8 pm – 10 pm ET • Latitude Bar & Grill • 145 West 44th Street • New York, NY 10036 (Between 47th & 48th) • By Invitation Only
An evening of drinks, food, and mingling in celebration of the 2013 NewFronts and the rise of digital video across all screens.

Maker @ NewFronts 2013 [Unofficial]
9 pm – 1 am ET • The Jane Hotel • 113 Jane Street • New York, NY 10014 • By Invitation Only
An exclusive evening with Maker Studios in celebration of Digital NewFronts featuring appearances from top digital stars and performances by DJ Amy Pham and more.