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NewFronts

  • Twitter’s NewFronts presentation pitches it as “the second screen and the first scroll” Twitter’s NewFronts presentation pitches it as “the second screen and the first scroll”
  • Meta says it’s messing with Reels payouts, introduces new Facebook plug for creators to earn up to $4,000

    “We’re adjusting how payouts are calculated, aimed at rewarding creators across a range of audience sizes who are making high quality original content that resonates with people,” the company said.

    Meta says it’s messing with Reels payouts, introduces new Facebook plug for creators to earn up to $4,000
  • TikTok is finally splitting ad revenue with (some) creators

    Only creators with at least 100,000 followers will be eligible to earn revenue off ads run on their content.

    TikTok is finally splitting ad revenue with (some) creators
  • Snapchat unveils Simone Biles Original, Cameo partnership, and new inclusivity pledge

    Snapchat currently has more than 600 million monthly active users, and 332 million daily active users.

    Snapchat unveils Simone Biles Original, Cameo partnership, and new inclusivity pledge
  • Amazon’s freshly rebranded Freevee unveils growing slate of streaming originals Amazon’s freshly rebranded Freevee unveils growing slate of streaming originals
  • With its ‘Bridgerton’ and ‘Top Gun’ events, YouTube is courting the TV and film industries With its ‘Bridgerton’ and ‘Top Gun’ events, YouTube is courting the TV and film industries
  • Here are the schedules for the 2022 NewFronts and Podcast Upfront Here are the schedules for the 2022 NewFronts and Podcast Upfront
  • YouTube wants TV ad dollars. So it’s going to the Upfronts. YouTube wants TV ad dollars. So it’s going to the Upfronts.
  • Ellen Digital Ventures Unveils 3 Fan-Focused Content Verticals During NewFronts Outing Ellen Digital Ventures Unveils 3 Fan-Focused Content Verticals During NewFronts Outing
  • TikTok Urges Brands To Participate In Creator Community, Vows Its Popularity Will Persist Post-Pandemic TikTok Urges Brands To Participate In Creator Community, Vows Its Popularity Will Persist Post-Pandemic
  • Twitter Unveils Bevy Of Branded Content Deals With Billboard, Genius, Refinery29, Tastemade Twitter Unveils Bevy Of Branded Content Deals With Billboard, Genius, Refinery29, Tastemade
  • Snapchat Lines Up Originals Featuring Charli And Dixie D’Amelio, Megan Thee Stallion, Manny MUA Snapchat Lines Up Originals Featuring Charli And Dixie D’Amelio, Megan Thee Stallion, Manny MUA
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