“We’re adjusting how payouts are calculated, aimed at rewarding creators across a range of audience sizes who are making high quality original content that resonates with people,” the company said.
NewFronts
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Twitter’s NewFronts presentation pitches it as “the second screen and the first scroll”
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Meta says it’s messing with Reels payouts, introduces new Facebook plug for creators to earn up to $4,000
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TikTok is finally splitting ad revenue with (some) creators
Only creators with at least 100,000 followers will be eligible to earn revenue off ads run on their content.
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Snapchat unveils Simone Biles Original, Cameo partnership, and new inclusivity pledge
Snapchat currently has more than 600 million monthly active users, and 332 million daily active users.
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Amazon’s freshly rebranded Freevee unveils growing slate of streaming originals
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With its ‘Bridgerton’ and ‘Top Gun’ events, YouTube is courting the TV and film industries
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Here are the schedules for the 2022 NewFronts and Podcast Upfront
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YouTube wants TV ad dollars. So it’s going to the Upfronts.
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Ellen Digital Ventures Unveils 3 Fan-Focused Content Verticals During NewFronts Outing
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TikTok Urges Brands To Participate In Creator Community, Vows Its Popularity Will Persist Post-Pandemic
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Twitter Unveils Bevy Of Branded Content Deals With Billboard, Genius, Refinery29, Tastemade
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Snapchat Lines Up Originals Featuring Charli And Dixie D’Amelio, Megan Thee Stallion, Manny MUA
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