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NewFronts

  • Netflix will have a chance to promote its ad-supported tier at this year’s upfronts Netflix will have a chance to promote its ad-supported tier at this year’s upfronts
  • Twitter’s NewFronts presentation pitches it as “the second screen and the first scroll”

    Throughout its whole NewFronts presentation, “premium content” was the name of Twitter’s game.

    Twitter’s NewFronts presentation pitches it as “the second screen and the first scroll”
  • TikTok is finally splitting ad revenue with (some) creators

    Only creators with at least 100,000 followers will be eligible to earn revenue off ads run on their content.

    TikTok is finally splitting ad revenue with (some) creators
  • Snapchat unveils Simone Biles Original, Cameo partnership, and new inclusivity pledge

    Snapchat currently has more than 600 million monthly active users, and 332 million daily active users.

    Snapchat unveils Simone Biles Original, Cameo partnership, and new inclusivity pledge
  • Amazon’s freshly rebranded Freevee unveils growing slate of streaming originals Amazon’s freshly rebranded Freevee unveils growing slate of streaming originals
  • With its ‘Bridgerton’ and ‘Top Gun’ events, YouTube is courting the TV and film industries With its ‘Bridgerton’ and ‘Top Gun’ events, YouTube is courting the TV and film industries
  • Here are the schedules for the 2022 NewFronts and Podcast Upfront Here are the schedules for the 2022 NewFronts and Podcast Upfront
  • YouTube wants TV ad dollars. So it’s going to the Upfronts. YouTube wants TV ad dollars. So it’s going to the Upfronts.
  • Insights: NewFronts Companies Pitched Big Screens And Brand Safety, Until TikTok Came Along Insights: NewFronts Companies Pitched Big Screens And Brand Safety, Until TikTok Came Along
  • BuzzFeed Appoints Litty Samuel Executive Director Of Editorial Video BuzzFeed Appoints Litty Samuel Executive Director Of Editorial Video
  • Ellen Digital Ventures Unveils 3 Fan-Focused Content Verticals During NewFronts Outing Ellen Digital Ventures Unveils 3 Fan-Focused Content Verticals During NewFronts Outing
  • TikTok Urges Brands To Participate In Creator Community, Vows Its Popularity Will Persist Post-Pandemic TikTok Urges Brands To Participate In Creator Community, Vows Its Popularity Will Persist Post-Pandemic
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