LIVE Now: Digital LA – NewFronts: Monetizing Content

Tubefilter is proud to support Digital LA for their NewFront panel, where you’ll learn more about the Digital Content NewFronts that were presented in New York.

Speakers will introduce their new shows debuting this spring, including shows that were pitched at the Digital Content NewFronts, YouTube-funded shows and other original shows. We’ll discuss how content studios are monetizing this content via advertising, sponsorship, show integration and more.

[Find out more about Celebrate the Web, VidCon, and other online video industry events by signing up for Tubefilter Radar, a digest of all the events that you should be tracking.]

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Live stream provided by TechZulu.

Speakers include:

David Beebe, Fishbowl Worldwide Media/Vin Di Bona Productions. VP & GM, Digital. Oversees the development, production, and programming of YouTube channels CuteWinFail and Petsami, the original series Ultimate Proposal/Ultimate Surprises with Cameron Mathison, Stunt Nation with Sal Masekela on Yahoo, Meet Cute with Ashley Tisdale, and the digital presence for America’s Funniest Home Videos. @davidbeebe @FBWMedia

George Ruiz, ICM. Head of New Media and SVP of Business Affairs, ICM. Works with Felicia Day on her Geek & Sundry YouTube-funded channel, as well as theThe Guild (Microsoft, etc.), Dragon Age / Electronic Arts, Kevin Tancharoen / Mortal Kombat– Warner Bros Interactive and Veronica Belmont’s social media campaign for General Motors. @georgeruiz

Sarah Penna. Big Frame. Co-founder, Head of Talent Management. Big Frame produces the YouTube funded channel Bammo. Big Frame connects brands with the biggest YouTube Influencers, including MysteryGuitarMan, Destorm, Julian Smith

, DaveDays, WhatsUpElle, Tay Zonday, and more. Clients include Home Depot, Sony Electronics, THQ, Virgin Mobile, Levis and Fox.@severshed @BigFrameCo

Sarah Malkin, Maker Studios. Director of Programming for the YouTube-funded channel MomsView.

Adam Wescott, EQAL. Vice President, Owned & Operated Networks. Oversees EQAL’s original media properties utilizing celebrity partnerships with Lauren Conrad, Elle and Blair Fowler, Chelsea Kane and more. Adam runs u look haute fashion and beauty channel and editorial site. u look haute is part of the YouTube funded original partner channels. @adamwescott @EQAL @ulookhaute

Jennifer McDonnell, DECA. VP Operations. DECA networks presented NewFront show Momversation.com as a video destination for moms. Content partners include Discovery, CBS, Time Inc., and the Ricki Lake Show. Momversation is part of DECA’s larger syndication network, M Network, that reaches 35 million women monthly. Advertisers include Target, Kraft, Huggies, Hyundia, and more. @jennchantal @momversation

Rachael Wexler, Glaser Weil Fink Jacobs Howard Avchen & Shapiro LLP. Digital entertainment lawyer. Rachael concentrates on digital entertainment, content distribution, financing, licensing, sale, acquisition, and development. She worked on deals including BermanBraun Interactive’s joint venture with Rodale for the launch of YouTube channel 3V, its AOL launch of mandatory.com (with sponsorship by Gilette), and pawnation.com, and its P&G launch of lifestyle websites. Also special counsel on WME – Silver Lake Partners partnership.

Past events from Tuebfilter and Digital LA include Social Media for Social Good during Social Media Week LA.

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Published by
Drew Baldwin

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