According to an Oxford Economics study commissioned by YouTube, the platform's creator economy now supports about 425,000 full-time jobs.
tara walpert levy
- Shorts are on the rise. Is YouTube’s long-form content “dying out” as a result?
-
425,000 full-time jobs contributed to the YouTube creator economy in 2021
-
YouTube’s “multiformat” creators reach 1.5 billion users on Shorts without giving up on long-form content
YouTube is touting Ian Boggs and Rosanna Pansino as two examples of "multiformat" creators who excel on Shorts, long-form, and live.
-
With its ‘Bridgerton’ and ‘Top Gun’ events, YouTube is courting the TV and film industries
YouTube will host a shopping event with Jackie Aina that will focus on Netflix's 'Bridgerton' and will also promote Paramount's 'Top Gun'.
- Longtime Google Exec Tara Walpert Levy Is YouTube’s New VP Of Americas
- YouTube Exec Says Three-Month-Old Brand Safety Measures Have Been “99% Effective”
- YouTube Launches Ad Tool That Generates Thousands Of Variations Of The Same Spot
- Here’s What One Of The Creators Of The NewFronts Thinks About The State Of Digital Media’s Biggest Advertising Event
- Two Years In, Google Preferred Keeps Working For Brands And YouTube Stars
Newsletter
Subscribe for daily Tubefilter Top Stories
Trending Stories
- TikTok announces 18+ live streams for content that needs to be “limited to adults”
- Top 50 Most Viewed U.S. YouTube Channels • Week Of 05/05/2024
- TikTok’s 18-and-up videos have arrived. Don’t get the wrong idea about what that means.
- Millionaires: For the SaucyTV family, “YouTube is the greatest canvas”
- Logan Paul, KSI’s Prime Hydration faces lawsuit over the “harmful chemicals” in its bottles