original content

• Instagram updates its algorithm to promote more original content
• Patreon To Allocate Much Of Latest $155 Million Funding Round To Enter Original Content Arena

  Patreon, which raised $155 million in venture funding last April at a $4 billion valuation, is spending a significant portion of its latest funding round on original programming.

  
• Netflix’s Biggest Price Hike Is Now Rolling Out To Existing Subscribers

  Netflix’s biggest subscription price hike to date, first announced for new subscribers in January, is slated to roll out to existing users on their next billing cycles, in May.

  
• 80% Of Netflix Viewership Comes From Licensed Content, Not Originals (Study)

  While licensed content dwarfed viewership of Netflix originals, the significance of the latter category is growing, according to analytics firm 7Park.

  
• Analyst Projects Apple’s Original Content Budget Will Rise To $4.2 Billion Per Year By 2022
• Facebook To Spend $1 Billion On Original Content For ‘Watch’ Through 2018 (Report)
• Musical.ly Reportedly Talking With Top Media Companies About Original Content
• Vevo Unveils Revamped Apple TV App, Adds 7 To Original Content Team
• Spotify Continues Original Content Push With Slate Of 3 Exclusive Podcasts
• Apple Music Unveils Trailer For Reality Competition Series ‘Planet Of The Apps’
• Apple Reportedly Hires Veteran Television PR Exec To Handle Content-Related Projects
• Live-Streaming Platform Streamup Announces First Original Programming Slate