At Lego, Silberbauer is credited with building the storied Danish toy brand’s global social media strategy from scratch (12 million Facebook fans and 1 billion annual YouTube views).
Lego
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These Brands Dominated Social Video Through The First Half of 2019 (Study)
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Lego Social Media Exec Lars Silberbauer Named SVP Of MTV Digital Studios
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GoldYeller’s “Low-Key Lit” Lego Animations Attract Sports Brands, Even Without A Huge Social Following
Jared Jacobs has attracted the attention of brands with his stop-motion Lego animations that recreate famous sports moments.
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Holiday Track From YouTube Stars Pentatonix Gets 360-Degree Lego Video
Sony Music Originals and the Lego Group teamed up for a 360-degree video for the a cappella group Pentatonix that is animated in Lego style.
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Top 100 Most Viewed YouTube Channels Worldwide • December 2014
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The Marvel Superheroes Come To Disney.com…In Lego Form
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LEGO Becomes Fully Animated For Nintendo Game Tie-In
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Carl’s Jr., Blip.tv Build Brickfilms to Sell Burgers
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World Cup Highlights in Lego
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