google preferred

• YouTube Unveils New ‘Seasonal’ Ad Packages, ‘Greenlight’ Program Enabling Creators To Develop A Branded Series
• ‘YouTube Select’ Replaces Google Preferred Ad Program, With New Curated Content Lineups

  Say goodbye to Google Preferred, and hello to YouTube Select.

  
• Amid Growth To 1.8 Billion Logged-In Users, YouTube CEO Vows To Remain “On The Right Side Of History”

  The company is also adding its “complete music universe, including all Vevo videos,” to the Google Preferred offer, said chief business officer Robert Kyncl.

  
• YouTube Exec Says Three-Month-Old Brand Safety Measures Have Been “99% Effective”

  YouTube exec Tara Walpert Levy said recent brand safety initiatives related to Google PReferred have been "99% effective" so far.

  
• P&G Resumes YouTube Spend After 13-Month Boycott — As New Ad Controversy Looms
• AT&T Still Won’t Advertise On YouTube, Works On Its Own Advertising Marketplace
• YouTube Announces 3 Potential Punishments For Top Creators Who Harm The Broader Community
• YouTube Temporarily Pulls All Ads From Logan Paul’s Channels, Citing Pattern Of “Damaging” Behavior
• YouTube Alters Partner Program Eligibility, Vows All Google Preferred Videos Will Be Human-Verified
• Logan Paul Says “Everyone Deserves Second Chances” Following Suicide Video
• Blackpills Axes Logan Paul Series In Wake Of Suicide Vlog
• YouTube Will Use Human, Technological Methods To Vet Premium Ad Tier Google Preferred