fashion

• Streamers on the runway: Kai Cenat brings his apparel brand to New York Fashion Week
• For creators, the outfit of the day is a crucial choice, so ShopMy is introducing personal shopping

  Influencer marketing matchmaker ShopMy is getting into personal shopping with Noir, a platform that connects creators with human stylists.

  
• Pickles, cherries, and cream sodas: Pinterest thinks 2025’s trends will be colorful and delicious

  Pinterest is predicting a return to retro fashions and a preponderance of food-based trends during the 2025 calendar year.

  
• For the owner of Bored Ape Yacht Club, the metaverse looks Gucci

  The platform Otherside, from Bored Ape Yacht Club owner Yuga Labs, will soon feature virtual goods branded by Gucci.

  
• NBA stars have big style. A new web series challenges them to keep their outfits under $300.
• Creators like Noah Beck and Flight are repping their favorite NBA teams with new merch
• YouTube’s “month of fashion” will feature upcycled looks and coverage from New York, Milan, and Paris
• OnlyFans opens Creator Fund contest for aspiring fashionistas
• Who will control the future of metaverse fashion?
• TikTok Megastar Khaby Lame Inks Multiyear Deal With Hugo Boss
• Rhett & Link Launch Another Clothing Company Beyond Their ‘Mythical’ Brand
• Emma Chamberlain, Charli D’Amelio Tapped For Latest Louis Vuitton Footwear Campaign