Branded Entertainment

• KIA Debuts A YouTube Car; Yes, A YouTube Car
• Samsung’s ‘SOS Island’ Imagines ‘Survivor’ With Social Media

  Samsung has launched 'SOS Island', a new branded series that takes the challenge elements of 'Survivor' and mixes them with social media.

  
• Toyota Picks Up The Check For More Mind-Blowing ‘Fw:Thinking’ Episodes

  Discovery's 'Fw:Thinking' looks at various ways our world will change in the future. It's on TestTube and season 2 is branded by Toyota.

  
• Advertisers and Influencers Must Collaborate, Not Create Commercials

  Advertisers, brands, and YouTube influencers must find a happy middle ground of collaboration for brand integrations or else they all lose.

  
• Top 100 Global Brands Post An Average Of 78 YouTube Videos Per Month
• Story Sells, Stupid: How To Advertise In The Digital Age
• GEICO Travels With Blip Across America For Indie Web Series
• Kurt Hugo Schneider Plays Coke Bottles, Will Make You Say ‘Ahh’
• ‘The Sub’ Pairs Miller64, Terrell Owens, And Intramural Sports
• Heineken Reality Series Is ‘Survivorman’ For The Common Man
• Smosh Join Sun Drop Campaign To Dub Things ‘Surprisingly Good’
• Dr Pepper Spices Up Talent Search With Help From Michael Buckley