News

• YouTube will reinstate some banned channels. Here’s how that “Second Chance” will work.
• Meta’s TikTok-ification continues with a new algorithm for Facebook Reels

  Meta is switching up the recommendation algorithm for Facebook Reels to help users locate content they are most interested in.

  
• As motorsports content revs up, Amelia Dimoldenberg will become F1’s ‘Passenger Princess’

  'Chicken Shop Date' host Amelia Dimoldenberg has partnered with motorsports organization F1 for a series titled 'Passenger Princess'.

  
• No bots here: Epic sues two game developers after paying them “tens of thousands of dollars” for alleged fake engagement

  Epic says the developers, Michigan-based Idris Nahdi and Ayob Nasser, created over 20,000 fake bot accounts and sent them off to each other's Islands, artificially inflating the Islands' engagement. Between them, they had 10 active Islands, and the bots were not deployed to any other Islands--just each other's.

  
• Gap Inc. embraces influencers at scale with its new creator “affiliate and advocacy” program
• Top 5 Branded Videos of the Week: Got jerky?
• Steven Bartlett co-founds a new video podcast distribution platform–and, of course, it has AI
• Instagram’s putting a ring on it (and by “it” we mean creators)
• Top 50 Most Subscribed YouTube Channels Worldwide • Week Of 10/05/2025
• Sora soars to the top of app charts with its AI slop TikTok copycat
• The UAE’s BRIDGE Summit wants 60,000 attendees to connect with entertainment, entrepreneurship, and policymaking in the Middle East
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 10/05/2025
• Taylor Swift’s showgirl turn gets 20 million YouTube views, exclusive TikTok features on release day
• Discord introduced ads in 2024. They seem to be working.
• Have you heard? Skyrim Grandma’s next chapter, Spotify’s CEO shuffle, and a saxophone controller
• Tubefilter’s official guide to VidSummit 2025
• A UK agency’s TV-style YouTube metrics revealed childrens’ shows get big ratings
• Instagram’s journey to become a TikTok clone is nearly complete
• In the “era of efficacy,” creator marketers are making their millions work harder
• 20 years of YouTube: 2023 was so skibidi that it made us say DaFuq!?Boom!
• A new platform is moving creators from paid posts to the cap table
• Athlete influencers are ready to make more money. YouTube is game.
• 1.1 million Twitch subs and a haircut from LeBron: Highlights from Kai Cenat’s Mafiathon 3
• Top Spanish-language creators are headed to Advertising Week New York to talk about reaching cross-cultural audiences