News

• Take a look, it’s in a #BookTok: ‘Reading Rainbow’ is getting a reboot
• Need a creator to capture your event? There’s an app for that.

  The Social Agent app offers a service that connects individuals to creators who can make content for personal and business purposes.

  
• There’s now an AI talent studio for “hyperreal digital stars,” and Hollywood isn’t happy

  Generative AI "actor" Tilly Norwood and her human creator are shaking up Hollywood with an AI talent studio.

  
• Top 5 Branded Videos of the Week: The businesses

  Feastables continues getting some serious air time in this week's Gospel Stats Brand Report. But we also have one more repeat from last week: Marques Brownlee, who's milking the iPhone 17 release for as much content as possible--and clearly that's doing well with viewers. The other two videos in our top 5 this week come from businesses being sponsored by other businesses. Now that's B2B.

  
• Can your YouTube channel survive a hardcore pivot? Dzung Lewis’s did–and now she’s telling other creators how she did it.
• Top 50 Most Subscribed YouTube Channels Worldwide • Week Of 09/28/2025
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 09/28/2025
• Want to be a test subject for YouTube’s AI features? Step into the lab.
• Google and 1 Billion Followers Summit are giving one AI filmmaker $1 million
• Have you heard? KSI’s got talent, British networks take on Ms. Rachel, and sorority girls make six figures.
• You know what the SEC likes more than Lamborghinis? Nailing Tai Lopez for (alleged) investor fraud.
• As Twitch tries to crack down on viewbots, they are becoming more common on Kick
• Will a $14 billion TikTok sale affect how 20% of Americans get their news?
• YouTube’s new advocacy group is telling the U.K. government why creators are important–and what support they need
• Former OnlyFans CEO raises $2.7 million to put new twist on titillating content
• Streamers are afraid to go to TwitchCon this year
• YouTube is coming to Delta flights. Which creators will you watch at 35,000 feet?
• Will MrBeast’s sponsor disclosures (or lack thereof) get him in trouble with the FTC?
• YouTube is fine with creators spreading misinformation, actually
• If the U.S. is getting a new TikTok app, which version will the world use?
• Kids have the best ad recall on YouTube long-form videos
• MIPCOM Cannes revamps to embrace the “generational shift” that is digital content creation
• Advertising Week New York returns Oct. 6-9 with 1,200+ speakers, 28 content tracks for creators, marketers, and more
• Creators criticized Roblox for its feud with Schlep. A new exec will look to improve relations.