News

• Top 100 Most Subscribed YouTube Channels Worldwide • May 2025
• Rhett & Link’s new gig? Recommending mythical products on Etsy

  
• MLB buys into creator content with Jomboy deal

  MLB is making a strategic investment in creator content by inking a deal with the sports entertainment company Jomboy Media.

  
• Top 50 Most Subscribed YouTube Channels • Week Of 06/08/2025

  Italian Brainrot is the new hotness on YouTube Shorts, where nonsense words are being paired with gameplay from viral titles.

  
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 06/08/2025
• Top 5 Branded Videos of the Week: ACE Family fallout, MrBeast gold, and a free day at Disney
• YouTube tells moderators to ease up on political, social, and cultural content
• Have you heard? The Padres embrace egirls, $100K Beast Games tours, and a Disney fail
• Starbucks wants two creators on its payroll for a 12-month, round-the-world content gig
• Content creators can now speak directly to Congress. What will that accomplish?
• MrBeast taps former YouTube, TikTok, and Meta exec to get him more brand and media partnerships
• Democrats are spending $20 million trying to get Joe Rogan listeners to like them
• The Try Guys tried making their own streaming service–and it’s working, with Vimeo’s tools
• Miracle Mop maker Joy Mangano sold millions of products on QVC and HSN. She’s taking her next invention to TikTok Shop instead.
• Viral Nation is known for being one of the biggest digital talent agencies in the world. But it does a lot more than representation.
• 20 years of YouTube: In 2011, we got down on Friday with the ultimate hate-watch
• As Roblox shatters player records, brands want to know: How can it prove players are seeing their ads?
• Two-thirds of U.S. consumers see YouTube as a “realistic destination” for movies and TV shows
• Ulta Beauty isn’t just cool with its employees making social media content on the clock–it’s paying them to do it
• Sidemen management company Arcade gets creative with agency wing
• TikTok bans #SkinnyTok hashtag
• Top 50 Most Subscribed YouTube Channels • Week Of 06/01/2025
• Top 5 Branded Videos of the Week: Footballers, fentanyl, Ghostface
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 06/01/2025