YouTube Shorts

• YouTube’s now auto-watermarking Shorts
• YouTube creators can now turn old VODs into new Shorts

  YouTube says its newest Shorts feature will “bring fresh life” to creators’ “classic content.”

  
• YouTube touts Shorts as “so critical for artist development”

  
• What does it take to succeed on YouTube Shorts? A strategist looked at 4.5 million videos to find out.

  At a VidCon panel, Tim Jablonski of Little Monster talked about the trends that are powering YouTube Shorts standouts like How Ridiculous.

  
• YouTube’s “multiformat” creators reach 1.5 billion users on Shorts without giving up on long-form content
• YouTube Shorts is taking watch time from long-form videos–and contributing to a dip in ad revenue
• YouTube’s letting Shorts creators “remix” long-form videos
• YouTube is taking one of its top Shorts creators to the Super Bowl (Exclusive)
• YouTube Expands Its $100 Million Shorts Fund To 70 Additional Countries
• YouTube’s Testing Ways To Funnel More Viewers Directly To Shorts
• YouTube Teams With Ed Sheeran For Latest ‘Shorts’ Campaign
• With A Year Of Shorts Under Its Belt, YouTube Is Still Figuring Out Creator Monetization