News

• YouTube records $7.34 billion in quarterly ad revenue, falls short of projections
• Loaded sets out into the ‘Open World’ with a consulting and production wing

  Talent management firm Loaded has hired two new executives as it launches Open World, a gaming consultancy and branded content studio.

  
• 425,000 full-time jobs contributed to the YouTube creator economy in 2021

  According to an Oxford Economics study commissioned by YouTube, the platform's creator economy now supports about 425,000 full-time jobs.

  
• After Meta’s attempts to copy TikTok, Kylie Jenner and Kim Kardashian want to “make Instagram Instagram again”

  After Instagram's TikTok-esque new design drew criticism from Kylie Jenner and Kim Kardashian, CEO Adam Mosseri defended the changes.

  
• FaZe Clan’s first partnership with DoorDash is a sandwich-slinging ghost kitchen
• Creative Juice invests in creators. Now it’s offering up to $10,000 for referrals.
• How do you make $1,500 off a YouTube Shorts video? Upload it as a long-form clip by accident.
• Top 50 Most Viewed U.S. YouTube Channels • Week Of 07/24/2022
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 07/24/2022
• The YouTube Shorts Drive-Thru at VidCon was a hit. Here’s how the Shorts Marketing team pulled it off.
• TikTok and YouTube are Gen Z’s trusted sources for financial advice, according to a new survey
• YouTube is banning videos that promote “unsafe abortion methods”