NewFronts

• Roku Unveils First Original Programming Slate Featuring Quibi, ‘This Old House’
• At Inaugural NewFront, Amazon Reports 120 Million Monthly Viewers Of Ad-Supported Video Content

  During its inaugural NewFronts presentation today, hosted by Schitt's Creek star Catherine O'Hara (pictured above), Amazon unveiled a slew of impressive video stats.

  
• Amazon’s Exclusive Streaming Deal With The NFL To Kick Off 1 Year Earlier Than Anticipated

  Amazon’s exclusive streaming deal with the NFL for Thursday Night Football (TNF) is set to kick off one year earlier than anticipated. Beginning in 2022, Amazon Prime members will gain exclusive access to 15 TNF games, plus one preseason game annually.

  
• IAB Reveals Full 2021 NewFronts Schedule Featuring YouTube, TikTok, NBCUniversal

  This year’s iteration of the annual advertiser event will take place May 3-6, and (perhaps unsurprisingly, given the COVID-prompted surge in viewership) will be themed around digital content streaming.

  
• 2021 NewFronts Announce Full Lineup Of Presenting Companies, Including Amazon, YouTube, TikTok
• 2021 NewFronts Will Stay Virtual, Be Immediately Followed By Podcast Upfronts
• YouTubers VanossGaming, I Am Wildcat, BasicallyIDoWrk, Terroriser To Star In 3BlackDot Animated Series ‘Alpha Betas’
• DIY Pizza Kits And Choose-Your-Own Ad Pitches: A Look Behind YouTube’s First Virtual Brandcast
• YouTube Users Watch 450 Million Hours Of Content On TV Screens Each Day
• At Brandcast, YouTube Renews Originals From James Charles, MrBeast, Markiplier, And Marques Brownlee
• Vice Calls Out Brands For Deeming George Floyd, ‘Black Lives Matter’ Content Unsafe For Advertising
• Barstool Sports Touts 950K Views Per Day For Founder Dave Portnoy’s Day Trading Show, Launches Branded Content Division