Bytedance

• TikTok’s Director Of U.S. Policy Outlines New Tools For User Well-Being
• TikTok Is The Most Downloaded, Most Watched App In The United States (Report)

  According to a new report from App Annie, stateside mobile phone users watch an average of 24 hours of TikTok content per month, and an average of 22 hours and 40 minutes of YouTube content per month. In the U.K., users watch 26 hours of content per month on TikTok, and 16 hours of content on YouTube.

  
• TikTok Is Giving Some Marketers Direct Access To Performance Data (Report)

  Brands and marketers that have alpha tested the new data access include DoorDash, Captiv8, Influential, Whalar, and INCA. McDonald’s has plans to use it in the coming months, TechCrunch says.

  
• ByteDance Buys Up VR Maker Pico For Reported $775 Million

  In a statement, ByteDance said that Pico’s “comprehensive suite of software and hardware technologies, as well as the talent and deep expertise of the team, will support both our entry to the VR space and long-term investment in this emerging field.”

  
• TikTok Launches Latinx Creator Incubator For Hispanic Heritage Month
• TikTok Wants Users To Stop Doing The Milk Crate Challenge, Please
• TikTok’s Testing 10-Minute Uploads (Report)
• For The First Time, TikTok To Allow In-App Shopping In Partnership With Shopify
• How To Grow Your Brand On TikTok: Deconstructing e.l.f. Cosmetics’ Success
• TikTok Looking To Cultivate AR Developer Community With ‘Effect Studio’ Beta Test
• Taylor Swift Just Got A TikTok Account
• TikTok’s Just-Launched SiriusXM Station Marks Sonic Extension Of Its ‘For You Page’