Branded Entertainment

• Adam Savage, Alie Ward Find GE Tech “In The Wild” In New Branded Web Series
• Chipotle Tries A Branded Video On-Demand Series For Kids With ‘Rad Lands’ On iTunes

  Chipotle has launched a branded web series about sustainable farming called 'Rad Lands' that is available for download via iTunes.

  
• Axe Partners With Well-Coiffed Instagram Stars To Promote Hair Products

  Axe has solicited Instagram posts from well-coiffed influencers like Rudy Mancuso and Anthony Padilla to promote hair styling products.

  
• Are You Not Entertained?! 5 Ways To Make (Actually) Good Branded Content

  “Make content, not ads. Make less of the stuff people will skip and ignore, and more of what they will watch and share.”

  
• The Age Of Crossover Talent
• How Influencers Can Stay Out Of The Mud—Advice From Furious Pete
• Christian Slater Channels Mr. Robot In HP’s New Branded Web Series
• The Future Of Advertising Is 360° Integration Campaigns. Here’s How To Think About Them.
• Yes, We Finally Have Digital’s Super Bowl Ad: Snapchat Lenses Create A “Big Game” For Digital
• Executing Global Influencer Campaigns
• YouTube Star Kurt Hugo Schneider’s Butterfinger Cover Of The Backstreet Boys Is Strange, With Candy
• It Takes More Than A Platform To Date Influencers