Branded Entertainment

• Wes Anderson Brings His Whimsy To Prada-Sponsored Short
• Ken Block Makes The Best Branded Entertainment

  ‘Need for Speed’ commissioned the rally car driver to make another episode of his famous Gymkhana series. Spoiler Alert: It’s amazing.

  
• Grumpy Cat Goes To Disneyland

  Grumpy Cat and social media creators--including YouTubers Mike Tompkins & MysteryGuitarMan--went to Disneyland for the #DisneySide campaign.

  
• The Marvel Superheroes Come To Disney.com…In Lego Form

  Lego versions of Marvel superheroes star in 'Maximum Overload', a Disney web series leading up to the release of 'Thor: The Dark World'.

  
• Regal Cinemas Hopes Vine Stars Can Get Us Into Theaters
• KIA Debuts A YouTube Car; Yes, A YouTube Car
• Let’s Build Better Transmedia
• Assassin’s Creed Taps Top YouTubers For Commercials; Will Sales Go Up?
• Mike Tompkins, Pepsi Step Up To The Plate For The World Series
• ‘Assassin’s Creed’ And Vice Rule The Seas In Branded Pirate Web Series
• Samsung’s ‘SOS Island’ Imagines ‘Survivor’ With Social Media
• bareMinerals Makeup Creates Program To Help Creators Look Their Best (Exclusive)