James Hale

• MrBeast is reportedly closing a $100 million TV show deal with Amazon
• Mythical gets a new COO, names Brian Flanagan president

  Rhett & Link's Mythical Entertainment has tapped Westbrook general manager Jacob Moncrief as its new COO, and has named former COO Brian Flanagan president.

  
• Twitch warns streamers not to game the Drops system

  These clarifications are part of Twitch's spams and scams policy, which has been updated to better define what "Drops farming" means for streamers and their viewers.

  
• Zach Ferraro joins Famous Birthdays as head of its Pro service (Exclusive)

  Zach Ferraro, who's been Head of Strategic Partnerships at creator services company Fourthwall since 2021, will join to lead Famous Birthdays Pro, the site's premium subscription that offers access to more data about content creators.

  
• Millionaires: For the SaucyTV family, “YouTube is the greatest canvas”
• Creators on the Rise: Brandon Contreras and Matt Curiano are ready to give you the homo sapien experience
• Marques Brownlee joins AI-based “community engagement engine” for creators
• YouTube is restructuring creator management teams
• Streamers on the Rise: JoeWo gave himself one year to git gud
• Underscore Talent launches culinary division with 40+ creators (Exclusive)
• The internet’s cooking grandma, Lynja, has passed away
• On the Rise: Fresh off her Roblox Innovation Award, PolarCub is ready to take on YouTube–and Twitch