Guest Author

• Why YouTube Celebrities and Digital Managers Need to Think More Like Brands
• 9 Lessons From the Epic Wins and Epic Fails of a Creative Ad Agency

  Mekanism is a creative agency specializing in viral and social media campaigns. Here are 9 lessons it's learned from 12 years in the biz.

  
• Programming vs. Randomania

  Rob Barnett of My Damn Channel discusses how in the online video industry, the best videos win.

  
• A Look Ahead to 2012 in Online Video

  Chris Young, Chairman and CEO of DBG, a leading creator, producer and distributor of premium video content across digital media, gives his predictions for 2012.

  
• 2012: The Year Web Video Turns Into 2 Businesses
• INDMUSIC Takes On the New YouTube
• NewTube or Old Model?
• The Television Academy, YouTube, and Academia
• A Look Back at 2011: Begun the Turf War Has
• 2012: The Year Producers Must Step Up Their Brands
• The Streamy Awards and Dick Clark Productions
• Transmedia Symposium: Less Debating Semantics, More Storytelling