TikTok Entices Brands With Self-Serve Ad Buying, But Struggles With Lack Of User Data, Few Performance Metrics (Report)

6 years ago

TikTok’s revenue shot up by 500% last year, reaching an estimated global total of $176.9 million. A not insignificant chunk…

WME Signs TikTok Star Addison Rae, As Agencies Descend On ‘The Hype House’

6 years ago

It’s been a busy week for the Hype House, a faction of TikTok stars who frequently collaborate on content --…

Talent Agency Gushcloud Forms New Gen Z Division, Signs 7 TikTok, YouTube, And Instagram Creators (Exclusive)

6 years ago

Influencer talent agency Gushcloud, which reps more than 12,000 creators out of offices in 10 countries, has added a new…

YouTube Names Viacom Vet Alex Okosi Managing Director Of Emerging Markets, EMEA

6 years ago

YouTube has named a new managing director of emerging markets in Europe, the Middle East, and Africa (EMEA). Former Viacom…

Disney Accelerates Rollout Of ‘Plus’ Service In Key European Markets

6 years ago

Disney is accelerating the rollout of its Disney+ subscription service in Europe. The service will bow on March 24 in the…

Famous Birthdays Surpasses 25 Million Monthly Visitors, Driven By TikTok Surge

6 years ago

Famous Birthdays, a social media influencer encyclopedia of sorts -- as well as a chronicler of the most popular creators…

Studio Ghibli Signs First Streaming Deals, Bringing 21 Films To Netflix And HBO Max

6 years ago

For the first time in its 35 years of producing films, lauded Japanese animation studio Ghibli is making its movies…

Liza Koshy’s ‘Liza On Demand’ Gets Third Season Order At YouTube Originals

6 years ago

Third time’s a charm for Liza Koshy and YouTube Originals. The homegrown vlogger, who essentially abandoned her self-produced content for…

Instagram’s Standalone IGTV App Has Clocked Just 7 Million Downloads To Date (Report)

6 years ago

Instagram is removing a shortcut button at the top right of its flagship app interface that takes users to the IGTV video…

Spotify Reportedly In Talks To Acquire Media And Podcast Upstart ‘The Ringer’

6 years ago

Spotify may be looking to invest further in the podcast space.  The music-streaming leader is reportedly looking to purchase The Ringer,…