Clorox Establishes Influencer Advisory Board, Tapping Hundreds To Bolster YouTube Presence

6 years ago

Clorox, the P&G-owned cleaning and household products brand, is looking to deepen its ties in the influencer world with the…

TikTok Brought In 500% More Revenue, 738 Million Downloads In 2019

6 years ago

For now, TikTok is dancing all the way to the bank.

UFC Signs 3-Show Deal With Facebook Watch, Aiming To Promote Its PPV Matches

6 years ago

UFC is trying to boost its number of pay-per-viewers by investing in Facebook content.

“Under The Influence”?: A Response To THAT Ad Age Article

6 years ago

This past Wednesday, influencers and influencer marketers alike (myself included) went into an uproar because of an Ad Age article…

Miles McKenna Unveils Debut Book, The Coming-Out Survival Guide “Out!”

6 years ago

Trans vlogger Miles McKenna is the latest YouTube star to try his hand at authorship. The 24-year-old creator and activist…

Amid 2020 Music Push, Twitch Names Athena Koumis Partnerships Manager

6 years ago

Twitch is pushing further into the music space this year with the hire of a former Spotify executive to serve as…

MrBeast Is Now Apparently Handing Out Massive Prizes For Other People’s Contests

6 years ago

Jimmy ‘MrBeast’ Donaldson has reached new peaks of generosity. The 21-year-old YouTube star, who rose to fame for video contests…

Facebook Watch Axes 2 Tentpole Series Amid Reported Shift Toward Unscripted Content

6 years ago

Facebook Watch has given the axe to two of its tentpole scripted series: the Elizabeth Olsen-starring drama Sorry For Your…

YouTube Millionaires: Rifty Wants To Change The Game For YouTube Livestreamers

6 years ago

At first glance, it may seem like gamer Rifty simply materialized on YouTube in April 2018 with a healthy dose…

Netflix To Spend An Estimated $17.3 Billion On Content In 2020

6 years ago

Netflix continues to hold its spot as top cash-splashing streaming service.