Top 5 Branded Videos of the Week: Yoshi egg and alien ASMR

2 weeks ago

'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising their glasses. MrBeast led the way with…

TikTok is doing an official BookTok bestseller list–and Heated Rivalry is #1

2 weeks ago

An entire generation of BookTok bait authors now has a new list to hit. For nearly a century, authors saying…

The next phase of Tubi’s originals push features creators Keith Lee and Sofi Manassyan

2 weeks ago

Last year, Tubi went all-in on creators. The Fox-owned streaming service brought in former TikTok exec Kudzi Chikumbu to forge creator partnerships,…

‘The Guild’ was an iconic web series. Nearly 20 years later, Felicia Day is reviving it as a movie.

2 weeks ago

It's time to dust off those old World of Warcraft accounts, because The Guild is coming back. 19 years ago (has it really been…

Thanks to age verification tech, TikTok is going for a booze cruise

2 weeks ago

On social media platforms, age verification technology can limit underage access and safeguard vulnerable users. Now, the advertising industry has…

YouTube and TikTok darling EPIC: The Musical headed for the big screen with Jerry Bruckheimer

2 weeks ago

EPIC, the modern musical retelling of The Odyssey which generated so much viewer support on YouTube and TikTok that fans…

Are in-browser game demos Twitch’s entry into the booming live shopping industry?

2 weeks ago

If you could watch a streamer play a game and then try it out for yourself without leaving your seat, would…

Tiffany La’Ryn turned her six sons into her costars–and her YouTube channel into a source of generational security

2 weeks ago

Just a few years ago, Tiffany La'Ryn was working at a bank. But she didn't want to be. She was…

Gen Z and Millennials “consistently converge” on YouTube, where they have better recall and find the best quality ads, according to Precisify’s new data

2 weeks ago

"In an increasingly fragmented media ecosystem, YouTube has become the backbone of modern audience planning across both TV screens and…

Have you heard? YouTube mogs Clavicular, iGumdrop is a ‘MasterChef’, and ‘me at the zoo’ turns 21

3 weeks ago

Each week, we handpick a selection of stories to give you a snapshot of trends, updates, business moves, and more…