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Tubefilter will be on the ground at Cannes Lions. Here’s where to find us.

Cannes Lions is just over a week away, and not only is Tubefilter returning for its third year as official media partner for the festival’s content creator track, LIONS Creators, but we’ll also be on the ground with a number of top industry companies and activations.

Want to join us? Here’s what we’re up to…

Epidemic Sound x Teachable’s Creator Villa

Tuesday, June 23, 4-6 p.m.
Private Villa, Mougins

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Following last year’s Tubefilter x Epidemic Sound team-up, we’re joining up with both Epidemic Sound and Teachable to host an exclusive creator villa that’ll bring together creators, media leaders, and industry professionals for an afternoon of discussion, networking, and good eats.

Our very own CEO Drew Baldwin will be there, along with Olivia Owens, Teachable’s Head of Product Marketing & Partnerships; Gracie Schram, Global Head of Creator Partnerships and Strategy at Epidemic Sound; Kelly Song, Partnerships Marketing Manager at Teachable; and Marcus Bernette, Partner Development Manager at Epidemic Sound.

2025’s Teachable x Epidemic Sound gathering drew folks like Drew Binsky, Hannah Stocking, Zack Hornarvar, Tejas Hullur, and Yes Theory, and we’re expecting one heck of a turnout this year.

Spots at the villa are limited, but you can still register here.

 

Comscore x Tubefilter Creator TV Roundtable

Tuesday, June 23, 12:30-1:30 p.m.
Comscore Executive Suite @ Mondrian Cannes Hotel

Join us and global media measurement/analytics company Comscore for a roundtable focused on the current creator entertainment landscape and the value of reaching audiences outside the norm. Comscore’s Chief Commercial Officer Steve Bagdasarian will moderate.

Later on the 23rd, you can also hop over to Comscore’s panel at Sport Beach, which is also about creator content, why it should be counted as TV, and the fact that it’s “an essential part of today’s media buy.”

That panel will include songwriter/rapper will.i.am, creator Baylee LeftonJohn Battaglia (Head of Social Video & Creator @ YouTube), UPROXX‘s Jarret Myer, and Bagdasarian.

RSVPs for the roundtable are closed, but you can still register for Comscore’s panel here.

 

 

 

 

 

 

Billion Dollar Boy’s The Great Unlearn

Wednesday, June 24, 12:30-4 p.m.
Canopy by Hilton Cannes Rooftop

We’re the official media partner for Billion Dollar Boy and FiveTwoNine‘s rooftop session, The Great Unlearn, where BDB will present its new report Creator Instinct: Unlocking the Social Code.

Billion Dollar Boy has produced thousands of pieces of creator-led sponcon across the U.S. and U.K., and this report collects its top learnings from all that experience. We just highlighted a case study with IKEA and Chupa Chups based on Billion Dollar Boy’s advice to design ad campaigns that embrace strong–but not always positive!–emotional responses in consumers.

This gathering is aimed at encouraging other agencies and brands to “unlearn comfort” and “unlock growth in a creator-led world.” It promises discussions with brand leaders and platforms, plus the opportunity to meet creators sponsored by Billion Dollar Boy’s Creator Fund–a grant that helps up-and-coming content-makers afford events like Cannes.

You can request a spot here.

 

The Creators List

Right here, right now

In partnership with Comscore, the Whalar Group, and Gospel Stats, Tubefilter has curated The Creators List, an expansive directory of every top creator expected to attend Cannes Lions. The List was specifically designed as a one-stop resource for brands that want to connect with content-makers on the ground during one of the world’s largest industry events.

We have hundreds of creators, their reps, and their contact info, and we continue to add names as more creators book travel. If you want face time with creators in Cannes, The List tells you exactly who’ll be there and how to get in touch.

Request it here.

See you in France!

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Tubefilter Staff

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