YouTube has revealed its lineup for soccer’s biggest stage. Who will take home the Creator Cup?

One day before the first match of the 2026 FIFA World Cup, a YouTube blog post revealed the creators who will cover the tournament on the platform’s behalf. Two dozen top channels will serve as official YouTube correspondents during the 39-day gauntlet, and an additional cadre of creators will participate in a “Creator Cup” that will kick off on June 12.

YouTube announced earlier this year that it had secured the coveted “preferred platform” designation ahead of the soccer world’s quadrennial gathering. Another one of those preferred platforms, TikTok, recently announced its lineup of so-called “creator correspondents.” Now, YouTube is following suit.

There are some similarities between YouTube and TikTok’s World Cup cohorts. Both platforms, for example, have assembled lineups full of international flavor. YouTube’s creator roster spans 11 different countries across four continents.

That diverse bunch will investigate a multitude of topics related to the Cup. Like TikTok, YouTube understands that its connections to global culture represent one of its biggest strengths, so viewers will be able to watch Max the Meat Guy‘s stadium food reviews, Ashley Alexander‘s match-day outfits, Jeenie Weenie‘s “chaotic itinerary,” and much more.

“I grew up watching the World Cup with my family, and now I get to experience the games IN REAL LIFE? Oh, I’m absolutely about to be the loudest person in the stadium,” said Courtreezy, who is one of the featured creators. “This is going to be a summer to remember. I am SO excited.”

Other aspects of YouTube’s World Cup playbook feel more distinct. The platform’s previous live sports broadcasts helped it assemble a reliable stable of sports pundits, and some of those voices — including Deestroying, Haley Kalil, and Jesser — will be part of YouTube’s soccer-watching crew. YouTube is also representing the massive soccer community on Shorts by supporting creators like Celine Dept this summer.

The YouTube FIFA Creator Cup also feels distinct. It is a creator-on-creator match that will give featured YouTubers the chance to put on an entertaining show. Translation: YouTube wants to host its version of the annual creator soccer matches put on by The Sidemen (who are also included in the platform’s World Cup lineup).

As good as creator coverage is, it goes best when paired with live broadcasts of World Cup matches. YouTube, like TikTok, will offer live look-ins on the action rather than full match streams. Participating partners can broadcast the first ten minutes of matches, but if you want to hear creator commentary for all 90 minutes, Twitch will be the place to go. That’s where stars like iShowSpeed and Jynxzi will host watch parties for millions of fans.

When you add up all of these initiatives, the 2026 World Cup will be the most creator-filled edition of the event to date. YouTube believes its community is sparking a “football revolution,” and it’s ready to show the world what that means beginning on June 11.