Viewture brings in CAA, Machinima, AwesomenessTV manager Dana Pirkle as head of creator partnerships

2 years ago

Viewture, a U.K.-based firm that invests lump sums in digital content creators in exchange for licensing their back catalogs, has…

Lilly Singh is ‘Doin’ It’ with SXSW premiere for her debut feature film

2 years ago

Lilly Singh is making her move to the big screen. The multihyphenate creator, who achieved success on YouTube a decade ago…

Danny Duncan is putting his new energy drink brand in 10,000 stores this year

2 years ago

YouTube stuntman, ice cream seller, and purveyor of Virginity Rocks T-shirts Danny Duncan is getting into the energy business. For…

Millionaires: Two men, a pot, and 15 million followers

2 years ago

Welcome to Millionaires, where we profile creators who have recently crossed the one million follower mark on platforms like YouTube, TikTok,…

The Why Files wants to put its mascot on your feet

2 years ago

Mystery, myth, and legend-investigating YouTube channel The Why Files has gone lots of places in pursuit of the truths that…

EA is bringing back a beloved college football video game (and paying $6 million in NIL money to do it)

2 years ago

EA Sports College Football is back, and this time, players will get to see actual names on the back of jerseys…

Linktree’s latest tool for its 47 million users is a social commerce offering

2 years ago

With its latest move, Linktree is reminding its users that it's much more than just a link-in-bio solution. The creator economy company…

As YouTube bids MatPat a happy retirement, the outgoing Theory host is already making his next move

2 years ago

Matthew Patrick won't officially retire from his Game Theory hosting duties until March 9, but he's already planning his return to the…

Jake Paul will fight Mike Tyson live on Netflix

2 years ago

Jake Paul is getting back in the ring to take on an opponent who will be 58 years old at the…

The Boxoffice Network is using its 35 billion yearly views to sell movie tickets around the globe

2 years ago

The Boxoffice Network is harnessing short-form video to sell movie tickets across international markets. With an approach that brings in 35…