Homepage Feature

Former Paramount+ Exec Julie McNamara Joins Spotify As Head Of U.S. Studios, Video

Spotify has named former Paramount+ executive Julie McNamara as its head of U.S. studios and video.

In this role, McNamara will set the creative vision for Spotify’s production studios, according to The Hollywood Reporter, and lead partnerships for original programming created by Spotify-owned The Ringer, Gimlet, and Parcast, as well as Barack and Michelle Obama’s Higher Ground, and Prince Harry and Meghan Markle’s Archewell Audio. (Spotify operates exclusive audio deals with Higher Ground and Archewell).

McNamara will report to Spotify’s chief content and advertising business officer Dawn Ostroff. Courtney Holt, who joined Spotify in 2017, will continue to manage partnerships and licenses as VP of Spotify’s global podcast business.

Subscribe to get the latest creator news

Subscribe

Prior to joining Spotify, McNamara served as the EVP and head of programming at Paramount+ (and its predecessor CBS All Access), per the Reporter, where she helped develop series like Star Trek: Discovery, The Good Fight, The Offer: The Making of The Godfather, Yellowstone: 1883, the iCarly revival, and SpongeBob: Kamp Koral.

McNamara departed Paramount+ parent company ViacomCBS in May after 15 years, when Pluto co-founder and CEO Tom Ryan was named ViacomCBS’ president and CEO of streaming.

Share
Published by
Geoff Weiss

Recent Posts

Have you heard? MrBeast ties the knot and Theorist Media pushes for a union.

Each week, we handpick a selection of stories to give you a snapshot of trends,…

2 days ago

YouTube adds “one of the most requested features” on Shorts: Custom thumbnails

In a tweet published on July 24, YouTube CEO Neal Mohan delivered an announcement many creators…

2 days ago

From its storefronts to its feeds, Facebook is becoming more like TikTok

Changes are coming to Facebook, and the platform's parent company seems to be drawing influence…

2 days ago

Will Americans pay for microdramas? TikTok is about to find out.

If you hear someone talking about TikTok's LimeShorts, they're probably not referring to a pair of bright…

3 days ago

MasterCard joins other traditional financial firms by banking on creators

MasterCard is cultivating trust with creators by giving them their own debit card. In partnership with Manifest…

3 days ago

Paced by live sports, YouTube ad revenue rises 13% year-over-year

Three days after the 2026 FIFA World Cup concluded, Alphabet reported its quarterly earnings, and that particular sporting…

3 days ago