Categories: News

Sony Invests $250 Million In Epic Games, Reportedly Valuing The ‘Fortnite’ Publisher At $17.9 Billion

Tech conglomerate Sony has acquired a $250 million, minority state in Epic Games — the hit publisher behind Fortnite.

The investment brings Epic’s total funds raised to $1.8 billion. Venturebeat reports that Sony has taken a 1.4% stake in Epic, valuing the publisher at a staggering $17.86 billion.

“Epic’s powerful technology in areas such as graphics places them at the forefront of game engine development with Unreal Engine, [a software toolset for game-building],” Sony chairman, president, and CEO Kenichiro Yoshida said in a statement. “There’s no better example of this than the revolutionary entertainment experience, Fortnite.”

Subscribe for daily Tubefilter Top Stories

Subscribe

Yoshida added that the two companies will explore opportunities for further collaboration in gaming, as well as across the larger entertainment landscape — especially as Fortnite has increasingly come to serve as a venue for non-gaming spectacles, such as a record-shattering virtual Travis Scott concert, movie trailer premieres

, and even full-length film screenings. Venturebeat notes that Epic and Sony last collaborated in May when the publisher showcased the latest version of its Unreal Engine running on the soon-to-launch PlayStation 5.

“Sony and Epic have both built businesses at the intersection of creativity and technology, and we share a vision of real-time 3D social experiences leading to a convergence of gaming, film, and music,” stated Epic founder and CEO Tim Sweeney. “Together we strive to build an even more open and accessible digital ecosystem for all consumers and content creators alike.”

Nineteen-year-old, North Carolina-headquartered Epic Games says Fortnite has amassed 350 million registered users to date. VentureBeat reports that, separate from its Sony investment, Epic was seeking to raise $750 million in June at a $17 billion valuation, though the company yet to formally comment on that deal.

Share
Published by
Geoff Weiss

Recent Posts

After cutting 15% of staff and saying goodbye to its CEO, Peloton must figure out what’s next

Peloton is dismissing a chunk of its workforce, including its top executive. Barry McCarthy announced that he is…

1 day ago

Meta is using AI to power brand and creator matchmaking on Facebook and Instagram

Meta is looking to improve creator and brand experiences on its platform by investing in AI. The…

1 day ago

Bob Does Sports cracks a cold one with new “Have a Day” tequila line

Bob Does Sports, the self-dubbed home of "brilliantly dumb sporting adventures" hosted by Robby Berger,…

1 day ago

Billion Dollar Boy launches biz dev community for creators with flagship location in London

Influencer marketing agency Billion Dollar Boy is launching a new membership community that's "dedicated to…

2 days ago

Millionaires: Giulia Amato on faith, finding her niche, and getting up at 4 a.m.

Welcome to Millionaires, where we profile creators who have recently crossed the one million follower…

2 days ago

Creators on the Rise: Celestial Sylvia reads the danger all around us

Welcome to Creators on the Rise, where we find and profile breakout creators who are…

2 days ago