Categories: ArticlesFeaturedNews

YouTube’s Restrictions On Firearms Content Has Led A Gun Manufacturer To Sue A Creator

YouTube’s decision to tighten its restrictions on firearms videos continues to produce a significant ripple effect. Oregon-based gun manufacturer Radian Weapons is suing the owner of the GY6 YouTube channel, alleging that he didn’t deliver the promised results of a sponsored content deal in part because the video ran afoul of YouTube’s guidelines for advertiser-friendly content.

Last September, GY6 owner Andrew Boetjer agreed to create a video in which he shot object at point-blank range with Radian weaponry. After creating the video, Boetjer made it unlisted on YouTube, possibly because YouTube had spend much of 2017 demonetizing firearms videos, which it deemed unfriendly for advertisers. As a result, Radian says that a link to its website posted in the description of the GY6 video has generated only four clicks.

Based on that series of events, Radian is claiming that Boetjer signed the deal in bad

faith, knowing that he would not be able to generate significant traffic for the manufacturer. Radian is reportedly seeking more than $15,000 in lost revenue. “Because of the change in YouTube’s advertising policy, GY6 was losing revenue and was desperate to find new sources of income,” the lawsuit alleges.

Subscribe to get the latest creator news

Subscribe

Boetjer is certainly not the only gun videomaker who is hurting for income. Due to YouTube’s restrictions, which recently got stricter, some creators have chosen to take their business to any platform that can offer significant revenue. For Boetjer, the answer has been Patreon, where GY6 has nearly 300 patrons. Meanwhile, there haven’t been any new videos on the GY6 YouTube channel in more than two months.

Radian filed its lawsuit on April 6 in Oregon’s Deschutes County Circuit Court.

Share
Published by
Sam Gutelle

Recent Posts

After cutting 15% of staff and saying goodbye to its CEO, Peloton must figure out what’s next

Peloton is dismissing a chunk of its workforce, including its top executive. Barry McCarthy announced that he is…

2 days ago

Meta is using AI to power brand and creator matchmaking on Facebook and Instagram

Meta is looking to improve creator and brand experiences on its platform by investing in AI. The…

2 days ago

Bob Does Sports cracks a cold one with new “Have a Day” tequila line

Bob Does Sports, the self-dubbed home of "brilliantly dumb sporting adventures" hosted by Robby Berger,…

2 days ago

Billion Dollar Boy launches biz dev community for creators with flagship location in London

Influencer marketing agency Billion Dollar Boy is launching a new membership community that's "dedicated to…

2 days ago

Millionaires: Giulia Amato on faith, finding her niche, and getting up at 4 a.m.

Welcome to Millionaires, where we profile creators who have recently crossed the one million follower…

2 days ago

Creators on the Rise: Celestial Sylvia reads the danger all around us

Welcome to Creators on the Rise, where we find and profile breakout creators who are…

3 days ago