News

Christina Grimmie’s Family Establishes Foundation; Adam Levine Performs Tribute On ‘The Voice’

Maroon 5 frontman and The Voice coach Adam Levine paid tribute to the late YouTube musician Christina Grimmie earlier this week on the hit singing competition show, with a touching rendition of Hey Jude. Levine was Grimmie’s coach during season 6 of The Voice, when she came in third place.

“God, I loved her so much,” Levine said to Grimmie’s family, who was in the audience, per People. “I am talking to you guys specifically, I’m talking to everybody. I miss her. It is unfair she is not here.”

In addition to the tribute, The Voice host Carson Daly also announced the establishment of the Christina Grimmie Foundation, which will provide financial and emotional support to those impacted by gun violence as well as breast cancer — which Grimmie’s mother has fought. (In February, the Grimmie family donated proceeds from Invisible

, her first posthumous single, in order to launch a memorial fund). “Christina, we feel your spirit here at The Voice every single day and we love and miss you dearly,” Daly said on the show.

Subscribe to get the latest creator news

Subscribe

Grimmie was shot and killed by a fan while signing autographs after a tour stop in Orlando in June. Last Friday, she released an EP titled Side B in partnership with Republic Records, which will be followed by a full-length album called All Is Vanity on June 2 — National Gun Violence Awareness Day. Grimmie, an animal advocate, was also honored at a Humane Society gala in Los Angeles last weekend.

Check out Levine’s tribute below:

Share
Published by
Geoff Weiss

Recent Posts

TikTok’s new Events app rewards users for generating buzz about big events

With the World Cup fast approaching, TikTok is leveraging its position as FIFA's first ever…

1 hour ago

Netflix wants that BookTok watch time

Netflix has already been coming after YouTube with its bouquet of creator content signings and…

21 hours ago

Meta’s new Reels feature plays into the microdrama market

As microseries take over digital content and Hollywood and YouTube leans ever harder into being…

22 hours ago

Brands don’t benefit from playing it safe. Just ask IKEA, Chupa Chups, and their meatball-flavored lollipop.

Most brands would shy away from the idea of a campaign based around a meatball-flavored…

1 day ago

The first ‘Minecraft’ affiliate marketing program will add new dimensions to the sandbox game’s economy

If everything goes according to plan, Minecraft players are about to make more money than…

2 days ago