News

The History Of YouTube’s Most-Subscribed Channels Is A Fun Nostalgia Trip

YouTube recently celebrated its 12th birthday, and it’s fair to say it has changed considerably since its inception. For evidence of that claim, look at the top of the video site’s leaderboard. Reddit user davidjl123 compiled a series of charts showing the most-subscribed channels on YouTube at various points between 2006 and 2017.

The charts tell the story of YouTube, starting during the days when no one had more than a few thousand subscribers and continuing on to the present. A few interesting trends stick out; chiefly, this project is a reminder that Smosh’s run has been incredible. The digital home of Ian Hecox and Anthony Padilla is the only channel to continuously remain in the top ten over the past eleven years. Most of the other top creators from the early days have faded into obscurity (or, in one case, passed away), but Smosh continues to crank out new videos each week and has even expanded its operation across an entire network.

By watching the top-subscribed YouTubers change, we can also see how the site’s trends have shifted. In the early days, anyone who made a big viral video could enter the top ten, with “Evolution of Dance” performer Judson Laipply even holding the top spot for a bit. Now, the YouTube elite are not focused on scheduled content, and they’re increasingly international. The most recent chart shows creators from nations like Chile and Brazil among the top 20.

Subscribe for daily Tubefilter Top Stories

Subscribe

And then, of course, there is PewDiePie. By comparing the Swedish gamer to others who have held the title of “most-subscribed YouTuber,” we can see just how impressive his run of dominance has been. Early on, the top-ten list featured multiple creators bunched together, but since 2015, PewDiePie has had tens of millions of subscribers more than anyone else. Perhaps his recent controversy will slow him down, but I wouldn’t bet on it.

Share
Published by
Sam Gutelle

Recent Posts

Good Good CEO says he’s fired the people responsible for driver ad, and he’s mad at Callaway, too

Good Good CEO Matt Kendrick says the company has "removed people responsible" for its disastrous…

12 hours ago

Have you heard? 20 years of Super Simple Songs, AMP in the Club, and Shyamalan’s next twist.

Each week, we handpick a selection of stories to give you a snapshot of trends,…

3 days ago

Schrodinger’s platform: YouTube is TV, and it isn’t

The MacTaggart Lecture, hosted each year at the Edinburgh TV Festival, is one of the…

3 days ago

Hank Green says he wants to “put families back in control” with new kids’ STEAM content app ClockwiseTV

After years of producing educational videos through his and his brother's nonprofit Complexly, Hank Green…

3 days ago

As Netflix brings YouTube’s creators aboard, is it losing YouTube’s viewers?

Netflix is spending freely to bring some of YouTube's top channels into its library, prompting…

3 days ago

Korean exports will become a $30 billion industry on TikTok by 2030. Welcome to “K-culture 4.0.”

If you thought the KPop Demon Hunters bonanza of 2025 represented the peak of Korean culture…

4 days ago