CBS CEO All-But-Confirms His Company Will Join YouTube’s Upcoming TV Package

For months, rumors have circulated about an offering from YouTube — believed to be named Unplugged — that would bundle TV channels and online video content together in one reasonably-priced package. Now, thanks to CBS CEO Les Moonves, we can be more certain that Unplugged is indeed happening, and CBS will be a part of it. During a talk at the UBS Global Media and Communications Conference in New York, Moonves said his company has “been able to make a deal” with YouTube.

The full quote from Moonves is as follows: “We’ve been able to make a deal, as you said with, well we haven’t announced yet, potentially with YouTube.” According to Business Insider, the CBS CEO was referencing previous reports

that linked TV’s most-watched channel to the world’s most-popular video site. Moonves still hasn’t explicitly confirmed those reports, but given the quote above, there’s little reason to doubt that CBS will be featured in Unplugged, which is believed to be slated for a 2017 launch.

Bloomberg’s initial report about Unplugged estimated its monthly price at roughly $35. A later report from The Information noted that ABC and ESPN are also expected to be available through the forthcoming service. Several YouTube channels may be added to the package as well.

Subscribe to get the latest creator news

Subscribe

Unplugged would likely be presented as a competitor for other digital TV bundles, such as Dish’s Sling TV and DirecTV’s recently-announced DirecTV Now. Moonves’ telling response came in response to a question about DirecTV Now, on which CBS is not yet available.

YouTube, for its part, stayed quiet about Unplugged during UBS. In response to a question about the rumored service, YouTube head of product Neal Mohan said “We work with traditional partners very closely. We’ve been working with them for years.”

Share
Published by
Sam Gutelle

Recent Posts

After cutting 15% of staff and saying goodbye to its CEO, Peloton must figure out what’s next

Peloton is dismissing a chunk of its workforce, including its top executive. Barry McCarthy announced that he is…

2 days ago

Meta is using AI to power brand and creator matchmaking on Facebook and Instagram

Meta is looking to improve creator and brand experiences on its platform by investing in AI. The…

2 days ago

Bob Does Sports cracks a cold one with new “Have a Day” tequila line

Bob Does Sports, the self-dubbed home of "brilliantly dumb sporting adventures" hosted by Robby Berger,…

2 days ago

Billion Dollar Boy launches biz dev community for creators with flagship location in London

Influencer marketing agency Billion Dollar Boy is launching a new membership community that's "dedicated to…

2 days ago

Millionaires: Giulia Amato on faith, finding her niche, and getting up at 4 a.m.

Welcome to Millionaires, where we profile creators who have recently crossed the one million follower…

2 days ago

Creators on the Rise: Celestial Sylvia reads the danger all around us

Welcome to Creators on the Rise, where we find and profile breakout creators who are…

3 days ago