Meg DeAngelis Gets On Board With Ad Council’s Texting And Driving Campaign

Over the past six months, the Ad Council has turned to YouTube stars to promote its important messages, and its latest partner is Meg DeAngelis. The nonprofit agency known for creating public service announcements teamed up with the young vlogging star to further its campaign against texting and driving.

As part of her pact with the Ad Council, DeAngelis included a warning against texting and driving in one of her recent videos. The video is titled “Ten Things You’re Doing WRONG Everyday!” and is mostly filled with simple life hacks, but in its middle section, DeAngelis takes a quick detour to talk about a serious issue that victimizes many teenagers. “No matter how of a driver you think you are, no matter how good of a texter you think you are, it’s never the right thing to do,” she says in the video.

Subscribe for daily Tubefilter Top Stories

Subscribe

DeAngelis’ crusade against texting extends beyond her YouTube channel. She will also serve as one of the judges for Project Yellow Light, a program that encourages students to join the fight against distracted driving. Young filmmakers can submit short videos to Project Yellow Light until April 1st, 2016; the winning entries will be made into Ad Council PSAs and earn scholarships for their creators.

Ad Council’s partnerships with YouTube stars have been fostered by its Creators for Good program, which it launched earlier this year. Since then, top online video creators have discussed subjects like bullying, tolerance, and dating violence in earnest videos aimed at their young fans. DeAngelis’ reminder about texting and driving is a worthwhile addition to the growing playlist of YouTube PSAs–even though she didn’t deliver it in rap form.

Share
Published by
Sam Gutelle

Recent Posts

Have you heard? ‘The Guild’ breaks records, Salish Matter goes to Chipotle, and LeBron tees off.

Each week, we handpick a selection of stories to give you a snapshot of trends,…

4 hours ago

Would you sacrifice 6 years of your life to spend 4 days playing GTA VI?

A decade ago, this would have been a surreal headline from The Onion, but in…

1 day ago

Brazil’s LiveMode was a big winner at the World Cup. Now it’s coming for Europe’s biggest leagues.

The English Premier League returns for a new season on August 21, and two days later,…

1 day ago

After becoming China’s answer to YouTube, BiliBili has its eyes on the rest of the world

Can one of China's biggest video hosting sites compete with the titans of the Western…

1 day ago

YouTube is reportedly offering creators millions if they don’t sign deals with Netflix

After more than a year of Netflix treating YouTube like its own personal "farm league"…

2 days ago