Wes Anderson Brings His Whimsy To Prada-Sponsored Short

Wes Anderson fans don’t have to wait until the release of The Grand Budapest Hotel to see new work from the acclaimed director. The filmmaker behind movies like The Royal Tenenbaums and Moonrise Kingdom has created a seven-minute short, titled Castello Cavalcanti, for Prada’s YouTube channel.

Despite its comparatively short runtime, Castello Cavalcanti hits several squares on the Wes Anderson bingo card. Whimsical music? Check. Yellow titles? Naturally. Jason Schwartzman? Of course. The YTMAs host stars as a racecar driver who crashes his car in the titular Italian village.

It’s a short that, as with any Anderson project, is colorful and light and offbeat. Interestingly enough, it’s also almost entirely free of Prada product placement.

Subscribe for daily Tubefilter Top Stories

Subscribe

Anderson is not the first Hollywood big shot to team up with Prada. Last year, the upscale designer enlisted Roman Polanski to direct a short titled A Therapy. It stars Helena Bonham Carter and Ben Kingsley and has received 700,000 views. Castello Cavalcanti is on its way to topping that figure, so perhaps Prada hopes to raise brand awareness through share volume rather than blatant product placement.

For Anderson aficionados, Castello Cavalcanti is a treat, even if the sound is a little off-putting. Everyone else should know exactly what to expect from Anderson, but if you’re unfamiliar with his work, this short makes a nice taster course alongside his impressive oeuvre.

Share
Published by
Sam Gutelle

Recent Posts

After cutting 15% of staff and saying goodbye to its CEO, Peloton must figure out what’s next

Peloton is dismissing a chunk of its workforce, including its top executive. Barry McCarthy announced that he is…

1 hour ago

Meta is using AI to power brand and creator matchmaking on Facebook and Instagram

Meta is looking to improve creator and brand experiences on its platform by investing in AI. The…

1 hour ago

Bob Does Sports cracks a cold one with new “Have a Day” tequila line

Bob Does Sports, the self-dubbed home of "brilliantly dumb sporting adventures" hosted by Robby Berger,…

2 hours ago

Billion Dollar Boy launches biz dev community for creators with flagship location in London

Influencer marketing agency Billion Dollar Boy is launching a new membership community that's "dedicated to…

4 hours ago

Millionaires: Giulia Amato on faith, finding her niche, and getting up at 4 a.m.

Welcome to Millionaires, where we profile creators who have recently crossed the one million follower…

7 hours ago

Creators on the Rise: Celestial Sylvia reads the danger all around us

Welcome to Creators on the Rise, where we find and profile breakout creators who are…

1 day ago