Storyhunter Provides Locally Sourced News Videos For AOL, Yahoo

A new AOL news video partner is putting its own twist on Vice‘s brand of edgy, offbeat journalism. New York-based startup Storyhunter will run a channel on AOL On featuring engaging news features created by a worldly collection of freelance creators.

Storyhunter is distinct from channels like Vice in that it uses a “prosourcing” model to gather its videos. Instead of sending a team of staffers out on assignment, Storyhunter gives journalists around the world the money and platform they need to produce their own stories. “Our platform harnesses the cost­-effectiveness and global access of citizen journalism and integrates it with the best practices of professional journalism,” said Storyhunter co-founder Jaron Gilinsky. “Pro­sourcing means that you get the context and credibility that news viewers are looking for, as well as the authenticity and originality of crowdsourcing.”

Storyhunter is particularly focused on international journalism, with Latin and South America serving as the most regularly featured region. Many of the sourced journalists are locals to the countries on which they are reporting, adding another layer of authenticity. For example, Indonesia residents Mahatma Putra and Tasha May have delivered several remarkable reports from their home country, including a spotlight on the certifiably insane sport of “flaming soccer”.

Subscribe for daily Tubefilter Top Stories

Subscribe

In addition to the AOL partnership, Storyhunter has also parlayed its Latin American specialty into a distribution deal with several of Yahoo’s regional Spanish and Portuguese outlets. If you’re sick of Vice’s obsession with Internet cats, Storyhunter serves as a reminder that there are still plenty of fascinating feature stories available on the web.

Share
Published by
Sam Gutelle

Recent Posts

Top 5 Branded Videos of the Week: A clean sweep from FIFA

'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising…

6 hours ago

TikTok’s new ad product helps brands distribute and scale their microdramas

Microdramas aren't just a growing entertainment trend -- the short-form, serialized format is a hit…

11 hours ago

Can YouTube gamify its videos? Two ‘Mario Kart’ fans pulled it off.

A playable version of Rainrow Road has come to YouTube. The notable Mario Kart level is featured…

12 hours ago

Google’s “platform properties” turn search data into an asset for creators

Google is sitting on a treasure trove of statistical data, and it's putting those data points…

15 hours ago

The Lana’s Life x Claire’s partnership is a Roblox giveaway blended with real-world retail

After enduring multiple rounds of bankruptcy filings, Claire's could use a win, and it's hoping that…

1 day ago

Top 5 Branded Videos of the Week: It’s like if your dad watched The Amazing Digital Circus

'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising…

2 days ago