YouTube Prepares For Super Bowl Ads

With a little over two weeks to Super Bowl XLVI, the countdown is on.

YouTube’s Super Bowl Ad Blitz, a contest started back in 2009 in which viewers vote on their favorite Super Bowl ad, is expanding its coverage of the big game with its Ad Blitz Pre-Game program, which features news coverage, party tips and videos from YouTube partners, like  fan-friendly recipes from food partners like FoodWishes and AverageBetty, and football news, opinions and predictions from partners like ProFootBallWeekly, and JRSportBrief.

Subscribe for daily Tubefilter Top Stories

Subscribe

The Ad Blitz Pre-Game

will serve as the warm-up for the Ad Blitz extravaganza which kicks off February 5. Since advertisers pay millions of dollars for air time during commercial breaks, they pull out all the stops to make sure their money is well spent—and advertisers compete for the most talked about spot after the game. Last year, as the commercials aired on FOX, Hulu made them available online on its Ad Zone widget, which also featured fan voting.
Share
Published by
Drew Baldwin

Recent Posts

It took comedian Sheila D Yeah 530 Instagram skits to get noticed. Now, with Viral Nation, she’s working on her own TV show.

COVID changed things for our industry. Lockdowns meant millions of people suddenly found themselves at…

5 hours ago

Top 5 Branded Videos of the Week: Lifestyle swag

'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising…

13 hours ago

At Kai Cenat’s Streamer University, the stars have aligned (and enrolled)

If you've followed Kai Cenat's Mafiathon events over the years, then you know that the…

13 hours ago

Spotify is using AI to turn Wrapped into a year-round phenomenon

If you love to share your Spotify Wrapped, but you don't want to wait until…

14 hours ago

YouTube has limited eating disorder videos, but there’s more work to do

Two years after it initially studied eating disorder videos on YouTube, the Center For Countering Digital Hate (CCDH)…

15 hours ago

TikTok’s AI labels might not be effective, so the app is educating its users

TikTok was one of the first social media companies to add labels to AI-generated content. Those…

2 days ago