Celebrity Home & Design in DBG’s Original YouTube Channel

ComScore rated top 5 video network Digital Broadcasting Group (DBG) was one of the nearly 100 Original YouTube Channels announced in the first slate of YouTube’s $100 million premium content initiative.

Bradley Werner, VP of Production & Series Development at DBG, describes the new channel, Spaces, as “a younger, metropolitan-but-street-smart Home & Design channel that’s more than just reveals and advice for people who want to flip turn-of-the-century Colonial-style homes—we want to bring a new personality to this type of content that is both fun and sophisticated.”

Spaces is scheduled to go live in April 2012, and will feature the inspiration of top designers, celebs, and professionals. The series will provide for a hands-off audience hands-on advice about how make welcome aesthetic changes to the places they live.

Subscribe for daily Tubefilter Top Stories

Subscribe

“With the active YouTube community, we’re going to be able to provide a platform for continuous project feedback and regular audience show and tells,” Werner told Tubefilter. “We’re also psyched by how many celebrities we’ve spoken with who have a genuine interest in interior design and want to take us along for the ride while they remodel some of their own spaces.”

DBG’s original content initiatives include ControlTV, Kiefer Sutherland and John Hurt’s The Confession, and Coke’s Style Series.

Share
Published by
Drew Baldwin

Recent Posts

With The Overlap’s acquisition of Mark Goldbridge’s channels, the soccer world bets on YouTube

The spending spree on YouTube soccer content shows no signs of abating. The latest injection of capital…

21 minutes ago

YouTube joins Peacock with official live coverage of Eurovision in the U.S.

The United States doesn't participate in the Eurovision Song Contest, but it now boasts two official…

2 hours ago

YouTube is actually giving viewers fewer ads on livestreams

You might want to sit down for this news. YouTube is rolling out updates for…

3 hours ago

Jacksepticeye is making a Bloodborne movie

In 2024, during Jacksepticeye's annual Thankmas fundraising stream, a viewer asked him what he was…

3 hours ago

Roblox’s new Plus program will pay creators for signups–and eat the cost of item discounts so their earnings don’t go down

Roblox is launching a new monthly subscription program that gives players discounts on in-game purchases--but…

23 hours ago

College is a great place to be a creator, so Gen Z is chasing scholarships on TikTok

Where do Gen Z students look when searching for scholarships they can apply for? According to a…

23 hours ago