This year they have taken it up a notch (or six) with an interactive YouTube video adventure of sorts, showing off their latest faux merchandising. The full set of six parody commercials, “The Guild Sells Out” hit the interwebs today. The videos were written and directed by special effects artists Greg Aronowitz
, who crafted the oversized avatar weapons and props for The Guild’s viral megahit Do You Wanna Date My Avatar? music video. The Guild’s Felicia Day and Kim Evey produced the videos.While I wish the toys themselves were actually for sale—like the Codex Answer Orb — the commercials do promote something fans can buy, the Season 1 & 2 DVDs on Amazon and those trendy Guild t-shirts on Jinx.
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