A study from TubeMogul has concluded that 25% of mobile tablet pre-roll ad views come during TV primetime, which is between 8 pm and midnight
TubeMogul
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The Average YouTube CPM Is $7.60, But Making Money Isn’t Easy
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25.7% of Tablet Pre-Roll Ad Views Come During Primetime
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80% To 85% Of Skippable Online Video Ads Are Skipped
TubeMogul Founder/CEO Brett Wilson revealed an interesting statistics about the online video ad industry at a Videonuze conference.
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TV Primetime Is Also Peak Viewing Time For Online Video
According to research by Tubemogul, the most pre-roll ad impressions come during TV primetime, leading to high awareness and favorability.
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Viewers Are 12.2% More Likely To Remember A Completed Pre-Roll Ad
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Blocking Fake Pre-Roll Ads Just Got Easier (For Brands At Least)
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Online Video View Fraud, Paid Views and What to Make of It
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Facebook Refers More Video Views than Twitter
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Quick Clicks: ‘Reinvent the Wheels’, NYTVF, ‘DICE’, Brightcove-TubeMogul Report
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Your Complete Guide to Web Television Day at ITVFest
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Blip.tv Adds YouTube, NBC In Major Distribution Deals
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How Do Web Video Creators Talk to Advertisers?
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