trends

• Brands are scrambling to snag deals with “demure” creator Jools Lebron
• A 60-year-old song topped the Billboard charts after appearing in 1.8 million TikToks

  Lesley Gore's 1963 rendition of 'Misty' is the #1 song in the TikTok Billboard Top 50 after appearing in more than 1.8 million videos.

  
• Instagram ends the year with some “Trend Talk” about the topics that could define 2024

  Instagram ended the year with some "Trend Talk" about the topics that will capture Gen Z's attention in 2024.

  
• Instagram wants to show you what’s trending on Reels

  Instagram has announced several updates for its TikTok-esque Reels format, including a central hub of audio and video trends.

  
• Trendpop brings its analytics suite to the common creator
• YouTube Treads Safe Approach To This Year’s ‘Rewind’, With Series Of Data-Driven Lists
• High School Students Are Making College Decision Reaction Videos (And They’re Good)
• From PornHub To The Aisles Of Your Local Walmart, Tracking The “Hit Or Miss” #TikTokTest
• Could Soap-Cutting Videos Be The Successor To YouTube’s Massive Slime Craze?
• 2017 Was A Volatile Year In The World Of Online Video. Here Are Five Reasons Why.
• Latest YouTube Trend Sees Creators Gluing Random Objects To Their Faces
• Google Report: Generation X Uses YouTube For Nostalgia, Connecting With Kids