medialink

• UTA Purchases Strategic Advisory Firm MediaLink For $125 Million
• YouTube Exec Says Three-Month-Old Brand Safety Measures Have Been “99% Effective”

  YouTube exec Tara Walpert Levy said recent brand safety initiatives related to Google PReferred have been "99% effective" so far.

  
• MediaLink’s Michael Kassan And IAC’s Barry Diller Take Center Stage At CES

  They will explore ways digital technology continues to disrupt the industry, which has in turn driven new ways to produce, distribute, and monetize content.

  
• Experts Discuss Dearth Of ‘Premium’ Advertising At MediaLink’s NewFronts Kickoff Breakfast

  “We recognized several years ago that the advertising experience did not match up with the content experience,” said Vox Media's chairman and CEO.

  
• MediaLink Clients Decider, CBS Local, And Xumo Explain How Online Video Has Changed Their Industries
• YouTube, Mitu, IAWTV, MediaLink Host Events at NewFronts Today
• VEVO NewFront: John Legend Performs, Six Original Series Unveiled
• Felicia Day to Present at Today’s Microsoft Advertising NewFront
• Tubefilter’s Complete Guide to The Digital Content NewFronts 2012