mattel

• Barbie Joins The YouTube Vlogging Crowd With Debut Clip
• Mattel Embarks On ‘Thomas & Friends’ Video Content Initiative

  Mattel's HIT Entertainment is developing a slate of original 'Thomas & Friends' videos based on the popular brand Thomas the Tank Engine.

  
• What is Life Like in Barbie’s Malibu Dreamhouse?

  Mattel launched a 14-episode animated reality web series showcasing what life is like for Barbie and friends in her Malibu dreamhouse.

  
• Mattel Loves Monsters, Hates Bullies

  Mattel's Monster High fashion doll line as teamed up with the Kind Campaign on a new animated online series to kick off October Bullying Prevention Month.

  
• ‘Genuine Ken’ Beating Network TV Reality Shows on Hulu
• Toyetic ‘Genuine Ken’ Pokes Fun At Reality
• Who Needs TV Networks? Mattel Grabs Whitney Port and Goes Right to Hulu
• Mattel Planning Big Web Series Push For Barbie’s Beau Ken
• Amy Poehler Interview: Hope for 'Smart Girls' Who Have It Hard
• Amy Poehler's 'Smart Girls' Kicks Off With Mattel's Barbie on Board