iab

• [UPDATE] IAB Announces Schedule For Digital Content Newfronts 2014
• Online Video Ad Revenue Is Up 24% In The Past Year

  A report by the IAB (and prepared by PwC US) reveals that the online video advertising industry made $1.3 billion revenue during H1 2013.

  
• Digital Upfronts Tuesday: Tubefilter’s Guide to NewFronts Presentations and Parties

  The Digital Content NewFronts are all this week. Up on Tuesday are presentations from Hulu, AOL, CBS, and more.

  
• 45 Million Unique Viewers Watch Professional Online Content Each Month

  The IAB has released a study about original professional online video (OPOV), which has 45 million monthly US uniques (25% of all viewers).

  
• Tubefilter’s Complete Guide to The Digital Content NewFronts 2012
• Blocking Fake Pre-Roll Ads Just Got Easier (For Brands At Least)
• Tremor Expands Ad Playbook with Interactive Pre-roll