Forrester Research

• Insights: Has All Of “Social Media,” Not Just Facebook, Reached A Pivot Point?
• Forrester Predicts 50% Of Adults Under 32 Won’t Pay For Cable By 2025

  Forrester Research released a new study which found that by 2025, 50% of U.S. adults under the age of 32 won’t pay for a cable subscription service.

  
• Marketers Will Spend $103 Billion On Digital Advertising By 2019

  Forrester Research believes digital advertising spending will beat out TV spending by the year 2019, reaching $103 billion.