fidji simo

• Facebook Watch Clocks 400 Million Monthly Viewers, Rolls Out Ad Breaks To 40 Countries
• Check Out The Scene From Facebook’s Inaugural ‘Creator Day’ In Los Angeles

  At the gathering, video VP Fidji Simo and other Facebook product managers convened with more than 120 top creators from across the globe at Los Angeles’ Smashbox Studios to share new product announcements -- including new monetization tools and novel ways to gamify live videos -- as well as to discuss best practices.

  
• Facebook Adds New Ways To Gamify Video, Will Incorporate Non-Episodic Clips Into ‘Watch’ Hub

  In a bid to make game shows, reality TV, and scripted content more participatory and community-centric -- which is what Facebook says differentiates it from other platforms -- the company is adding new polling features for live and on-demand video, as well as new ways to gamify live streams.

  
• Facebook Unveils Free Sound Library, New 360° Video Tools For Creator Community

  Facebook will own the songs and sounds in the collection, and they will be free and clear for creators to use across Facebook and Instagram.

  
• Facebook’s Live Video Watch Time Has Grown Four Times Over In Past Year