facebook ads

• Facebook courts creators with performance-based payouts for its ad formats
• Publishers To Stop Receiving Facebook Money For News Feed Videos

  Publisher sources revealed that Facebook will stop paying them for ad-enabled News Feed videos, as first reported by Digiday.

  
• Wendy’s Is Running Snapchat-Style Mobile Ads For Facebook

  Wendy's created Snapchat-style mobile ads for Facebook, which include GIFs and videos to show how the chain's burgers are made layer-by-layer.

  
• Brands Won’t Buy YouTube, Facebook Ads Without Better Viewability Testing

  Sites like YouTube and Facebook, who don’t allow third-party tracking systems, are losing out on ad dollars from brands wary about viewability reporting.

  
• Facebook Ramps Up Video Features, Claims 1 Billion Daily Video Views
• Facebook Video Ads Expand To Larger Group Of Advertisers